This Set Two Program Management workshop of 3 hours looks at the importance of knowing the philosophy you bring to your program, how it connects to a mission statement and links both of these to what happens daily in your program. It then examines how your program relates to the larger community, using public relations and marketing to get your story out. Participants will go home with a clear understanding of why all of these are important and how they can be put to use to assure a successful program.